
# AI Assistant

## What is the AI Assistant?

Freepik [AI Assistant](https://www.freepik.com/pikaso/assistant) is a **conversational tool** powered by **ChatGPT-4o** that lets you create and edit visual content in **real time** by simply describing what you need.

You can access the AI Assistant from the [homepage](https://www.freepik.com/) or directly through the [AI Suite](https://www.freepik.com/pikaso/explore).
In addition to chatting, you can upload your images or reuse AI-generated visuals to edit them.

<Embed youtubeId="cSdzGKeoRWE" title="What is the Freepik AI Assistant?" allowPause />

## How does the AI Assistant work?

The AI Assistant works through **real-time conversation**. You describe what you want, and the Assistant generates or edits visuals accordingly.

To make the process **more efficient** and **tailored to your needs**, the Assistant also includes a set of **features** you can use alongside the chat.

### Choose the aspect ratio, style, and colors

These settings help **define the overall look** and format of the image before it's generated. Choosing the right **aspect ratio** ensures your image fits the intended format. The **Styles feature** influences the **visual tone**, and the right **color palette** helps keep the output consistent with your branding or creative direction.

To apply them:

- Select the **aspect ratio** button from the horizontal bar just below the chat input. Pick the one that fits your idea.
- Click the **style icon** (a star) to choose a predefined style or select your own.
- Click the **palette icon** to pick or add a custom **color palette** for the image.

### Using Composition in the AI Assistant

**Composition** helps you shape your idea visually before generating the image. Instead of relying only on text, you can **sketch a basic layout** to communicate what you have in mind.

To use it:

<StepGuide steps={[{
  title: 'Click the + button, then select Composition in the horizontal bar below the chat input.'
}, {
  title: 'Add elements like icons, images, or comments.'
}, {
  title: 'Use the sketch to indicate the structure or key components you want in the final result.'
}]} />

This is especially useful for users who want **more control over the layout** or **specific elements** in their image.

<Embed youtubeId="9DVvM8eygJQ" title="How to use Composition in the AI Assistant" allowPause />

### AI Assistant workflows

**Workflows** are **guided processes** designed to help you complete **specific design tasks** more efficiently, without writing prompts. They're ideal when you want to save time or follow a more **structured creation process**.

To use a workflow:

<StepGuide steps={[{
  title: 'Click Workflows in the chat interface.'
}, {
  title: 'Choose one based on your task (e.g., create logo variations, generate product close-ups).'
}, {
  title: 'The Assistant will guide you step by step, asking for the inputs it needs to build the final image.'
}]} />

These workflows are built for **multiple design needs** and developed with input from **creative professionals**.

<Embed youtubeId="iKQx5o1Metg" title="AI Assistant workflows" allowPause />

## Usage limits and rights

Each generation uses credits, and the amount may vary depending on the model: 150 credits per image when using AI Assistant – GPT-4o, and 500 credits per image for AI Assistant – GPT-4o High. You can generate and download as many images as you like. Image downloads do not count toward your daily Freepik asset download limit.

All generated content is subject to [Freepik's Terms and Conditions for AI Products](https://www.freepik.com/legal/terms-of-use#nav-ai-products). You're welcome to use AI-generated images for personal or professional use as long as they don't infringe on third-party IP rights. 