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Cinco de Mayo, Mexico’s defining moment

19 days to prep your Chilaquiles

On the 5th of May, the world commemorates a significant historical event that not only celebrates the rich cultural heritage of Mexico but also played a pivotal role in shaping the future of one of today’s greatest superpowers, the United States. Here, we will find out the significance of this decisive event when the Mexican army achieved victory... Show more

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A collection of awe-inspiring assets that will set the scene for Cinco de Mayo


The roots of Mexico’s symbolic nature

Cinco de Mayo Color Palette

  • HEX rgb(245, 46, 75)
  • RGB rgb(245, 46, 75)
  • CMYK rgb(245, 46, 75)
  • HSL rgb(245, 46, 75)
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Radical Red, the color of passion that flows through the veins of all Mexicans

The vibrant color Radical Red is deeply intertwined with Mexican culture. From the representation of the Mexican flag to the brightly painted buildings in small towns, it's hard not to notice the abundance of Radical Red. This color is not just a visual aesthetic for Mexico; it has a significant psychological effect on individuals as well. It's known to ignite passion, energy, and emotionally connect individuals to their surroundings. This color is also associated with the concept of "sangre," meaning blood, which holds significant cultural importance in Mexico's history. Whether you're simply admiring the bold color or feeling the emotional connection it brings, there's no denying the strong connection Radical Red has with the proud and vibrant country of Mexico.

  • HEX rgb(97, 2, 64)
  • RGB rgb(97, 2, 64)
  • CMYK rgb(97, 2, 64)
  • HSL rgb(97, 2, 64)
Download color palette

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Tyrian Purple, the hue of ancient wisdom and spirituality

Tyrian Purple, a rich and vibrant shade of purple, has a deeply rooted connection with Mexico. It has been used in traditional clothing and fabrics for centuries, often symbolizing royalty and nobility. But its significance goes beyond its aesthetic appeal. The color has a psychological effect on individuals, evoking feelings of creativity, spirituality, and harmony. It's no wonder why Mexico, with its incredibly diverse and colorful culture, has a natural affinity for this captivating shade. Whether you're visiting the bustling streets of Mexico City or the serene beaches of Cancun, you'll be surrounded by the bold and inspiring hue of Tyrian Purple, reminding you of the country's ancient history and vibrant present.

  • HEX rgb(92, 231, 127)
  • RGB rgb(92, 231, 127)
  • CMYK rgb(92, 231, 127)
  • HSL rgb(92, 231, 127)
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Pastel Green, a reflection of Mexico’s lush and vibrant landscape

When we think of Mexico, we might picture vibrantly colored buildings, festive attire, and natural beauty. Yet, perhaps one of the more subtle yet impactful hues is that of pastel green, a color that seems to embody the country's tranquil spirit. This shade of green can be seen in the leaves of the agave plant, a staple in Mexico's iconic tequila production, and the country's lush, tropical vegetation. It's also a color that has been known to reduce anxiety and promote relaxation, making it a fitting choice for a nation that values family, community, and taking time to enjoy life's simple pleasures. Whether you're admiring the pastel green walls of a colonial town or enjoying a calm moment in a serene park, this shade evokes the essence of Mexico, a place where tranquility and beauty are found in abundance.

  • HEX rgb(242, 116, 5)
  • RGB rgb(242, 116, 5)
  • CMYK rgb(242, 116, 5)
  • HSL rgb(242, 116, 5)
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Golden Dream, filling your hearts with prosperity

Golden Dream, a color that evokes a sense of warmth and radiance, has a strong connection to Mexico as a country. In Mexican culture, gold has been highly regarded for centuries as a symbol of wealth and power. From ancient Aztec and Mayan civilizations to the present day, gold has played a significant role in Mexican art, architecture, and traditions. Beyond its cultural significance, Golden Dream also has psychological effects. As a warm color, it can bring feelings of comfort and joy. It is thought to promote creativity and optimism, and can help those feeling overwhelmed or stressed to feel more relaxed. Whether you are interested in Mexican culture or simply drawn to warm, radiant tones, Golden Dream is a color that can bring positivity and brightness into your life.

  • HEX rgb(242, 205, 39)
  • RGB rgb(242, 205, 39)
  • CMYK rgb(242, 205, 39)
  • HSL rgb(242, 205, 39)
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File available in .ASE format

Time to energize with Mango Tango

Mango Tango, a vibrant shade of orange, has a deep connection with the people of Mexico. This color is reminiscent of the juicy mango fruit, which is a staple in Mexican cuisine. The color also evokes images of the warm sunsets over the country's stunning landscapes. Not only is it associated with the beauty of Mexico, but it also has psychological effects on us. This bright hue is known to stimulate creativity and promote a positive outlook on life. It can also boost energy levels, making it an excellent choice for those who want to feel invigorated and inspired. Whether used in home decor, fashion, or branding, Mango Tango is a color that represents the vibrant spirit and rich culture of Mexico.


Mexico rises from the ashes

Often misrepresented as Mexico’s independence day, this chapter in history carries a story of almost equal proportions. With a country almost brought to its knees in national debt and surrounded by the powerful greed of foreign nations, it is a story of survival against all odds, a fight they would win. Today, the 5th of May has become a day of huge importance, not just for Mexico, but for the United States, as they remember a key battle that took place that would shape the future of both nations, thus forming a long-lasting friendship that is still strong today. So, let’s take a trip through the ages and learn how this fascinating spark in history has led to celebrations breaking world records in tequila consumption.


Mexico in Trouble

With Mexico in national debt and European nations knocking on its door, the future was looking bleak for the Latin American country

In 1861, Mexico was in an incredibly difficult situation. After taking on massive national debt during a regime change, European countries were placing greater pressure on Mexico to repay the debt. While the country was already weak socially and politically, all these factors coalesced to create a dire economic crisis that almost threw Mexico into turmoil. It felt like an impossible situation; with no respite from war, oppression, or financial hardship in sight, they had lost all hope for a better future. Unbeknownst to them, even greater challenges lay ahead.


The Battle of Puebla

France decides to move in to conquer the Mexican government with lethal force, a costly underestimation

The Battle of Puebla in 1862 marked a symbolic moment in Mexico's history. Against all odds, the Mexican army, with only 4000 troops and poor equipment, was able to defeat a French army 6000 strong. The victory was an incredible achievement and prevented the French from taking control over Mexico and installing Maximillian of Austria as Emperor. The battle also benefited the United States, as it prevented French domination in the region. This historical event still serves as a reminder of the bravery and determination of the Mexican people.


The return of the French

The determined French emperor, Napoleon III, was not ready to give up on American expansion

The victory at the Battle of Puebla was short-lived. With French forces massing and showing no sign of leaving Mexico’s borders, their intentions were clear, and Mexico City was their primary objective. Over time, the French forces were able to overwhelm Mexican resistance, overthrowing the Mexican government to make way for the French puppet king, Maximilian of Austria. However, his position of power would be his ultimate demise. It took five years of Mexican resistance to wear down French control, and with that, the Mexican liberation army encircled Mexico City, and the French were finally defeated. Maximilian was sentenced to death by firing squad on the 19th of June 1987.

1960 to present

The victory that became a party

A day of remembrance is swiftly transformed into a day of pride for Mexicans, no matter where and no matter how

Cinco de Mayo may have originally been a celebration in Mexico, but it found its way to the United States during the Chicano movement in the 1960s and 70s. This movement saw Mexican Americans fighting for their rights and asserting their cultural identity. Parallel to this, they celebrated the Mexican victory over the French on May 5th, 1862. As the movement gained momentum, so did the celebration, as it became a symbol of the struggle against oppression. Unfortunately, in the final phases of the Chicano movement, the corporate world latched on to the day, turning it into a marketing extravaganza. But the spirit of Mexican pride and unity that the holiday embodies still endures to this day, reminding us of the power of cultural heritage.


Other countries who have fought off imperial rule

Cinco de Mayo stands out as a beacon of hope in the fight against oppressive powers. But other nations have bravely taken up this cause and demanded their independence from colonization, making history for generations to come. From Europe's revolutions to America’s liberation movements, we are reminded that it takes great courage but even greater will for people everywhere to make meaningful changes in our world today

Scotland: The Battle of Bannockburn 1314

A key battle fought between the Scottish and the English. The Battle of Bannockburn is undoubtedly one of the most significant events in Scottish history. This battle was fought between the Scottish and English armies in 1314, where the Scots, led by Robert the Bruce, emerged victorious. This battle played a pivotal role in establishing Scottish independence and gave the Scots a renewed sense of pride and identity. The victory at Bannockburn was a turning point in Scottish history and strengthened the country's position in Europe. Even today, the Battle of Bannockburn is remembered and celebrated by the Scottish people. Every year, on the anniversary of the battle, the Scots come together to commemorate their brave soldiers and the victory that brought them independence.

Malta: The Great Siege of Malta 1565

A fascinating account of a tiny island nation standing its ground against the mighty war machine of the Ottoman Empire. The great siege of Malta in 1565 was a historical event of enormous significance, wherein the Ottoman Empire's troops sought to invade and conquer the tiny island nation of Malta. Despite being severely outnumbered, the Maltese people fought back with courage, determination, and the refusal to bow down to the invading forces. With a defensive force of only around 8,500 men and women, including many common citizens, the Maltese proved to be a formidable opponent against the Ottoman army of around 45,000 strong. From the early days of the siege to the final moments of the battle, the Maltese displayed exceptional bravery and resilience in the face of overwhelming adversity. The events of this historic battle have been immortalized in countless works of literature, painting, and film, and continue to inspire people around the world to this day.

France: Bastille Day 1789

A key moment for France and Europe was the French Revolution, also known as Bastille Day. Bastille Day commemorates a pivotal moment in French history when the people of France stormed the Bastille prison on July 14, 1789. This event marked the start of the French Revolution and has become a significant moment in French culture and history. The Bastille was a symbol of royal authority and served as a prison for those who opposed the monarchy. The successful attack on the Bastille prison by the citizens of France marked the beginning of a new era of democracy and change. This day is celebrated throughout France as a symbol of freedom and courage. For the French people, Bastille Day represents a time of unity and national pride. It serves as a reminder of the power of the people to create change and stand up for their beliefs.

United States: The Battle of Yorktown 1781

The Battle of Yorktown is one of the most significant battles in American history, marking the turning point in the Revolutionary War and leading to global recognition of the United States of America. It was during this battle that the Americans defeated the British forces, paving the way for American independence and the signing of the Treaty of Paris. The three-week siege of Yorktown saw the Continental Army, on the command of George Washington, and French forces under the leadership of Comte de Rochambeau, work together to cut off General Cornwallis and his British troops from any means of escape. This cooperative effort led to the surrender of the British army, thus confirming the United States as a sovereign nation. With much tact and bravery, the battle ultimately symbolized the end of colonial rule and the beginning of a new era of self-governance for the American people.