With the world wide spread of free fonts, font bundles, and the way computers deal with typography, “font” is the commonly used word when talking about a specific kind of type. The word “typeface” is not used as much as the word “font” but can sometimes be interchanged but the truth of the matter is that one is not the same as the other. They are rather family of each other.
What is the difference between RGB, CMYK, hue, value, tint, tone and shade? Let’s visit some of the deeper aspects of color and how color “works” differently for light and pigment respectively.
Think of all the children’s’ books you have ever seen in your life. Don’t you love how colorful and vibrant they are? The pictures are always so vivid and eye catching. I love how even though all children’s books share these similarities, they also have defining illustrative styles. Some books use watercolor paintings printed on the pages, others use a mix of painting and collage, others are all digitally illustrated while others look like they were created with ripped paper and set up as a colorful collage.
The last book I read was a hardback novel about the story of an estranged Sri Lankan family with plenty of drama and emotional upheaval. It was the kind of book you start and have to read through without putting it down. At the end of the book there was a little footnote saying how and why the author had chosen to print the book with the Garamond typeface. That got me thinking; I was pretty used to this font in books and had never really wondered why it was so. Let’s learn a bit about the Garamond typeface and why it is used in the printing of books, making them so pleasurable to read.
When you start a business you need a logo, it’s just a fact of life. If you are a designer or artist you could create your own logo, but if you are in any other field then you will have to hire a designer. Knowing some logo terminology will help you understand the designers’ proposals, making communication easier and resulting in a better outcome.
Are you active on Pinterest? Do you create Pinterest graphics to promote your blog? If you are a seasoned Pinterest user then you know that the best Pinterest format is vertical, long and preferably eye catching. Getting lots of repins depends greatly on the quality of your graphic and the information it provides. TIP: Infographics also make great Pins!
Novelty fonts are like the confetti on the typography cake. The possibilities are endless when creating novelty fonts; they can be reminiscent of cultures, ideas, celebrations and holidays, they can be in the shape of monsters, created out of vegetables and even to resemble tufts of hair.
It has been a few years since the handlettering trend took over social media, coffee shop black boards, logos, mugs, and everywhere inbetween. New script fonts and typefaces are released every day; instagram is covered in hand lettered quotes and flourished letters. It is impossible not to notice how popular hand lettering has become. Artist, designers, hand letterers and calligraphists alike are now able to create letters and letter artwork digitally with special digital brushes and very smart tablets like the iPad Pro.
If you use a program like inDesign to format your e-books, brochures, magazines or any other print material, you will have noticed how easy it is to put together a great looking piece print ready artwork. If you are a new or relatively young designer then a program like in-Design is all you need to format your work.
Stock photography is a great way to improve your site’s visual strategy. Unfortunately some stock photography is overused or used “as is”, resulting in many sites using the same images without any branding or specific customization.
In the early nineties, on February of 1990 to be exact a revolutionary computer program was released to the world. It was called Photoshop and it was only available for Apple Macintosh Computers. It did not take very long for Photoshop to be known around the world by photographers and designers alike; so much so that it is the only computer program name to have organically turned into a widely used verb.