Master Freepik AI Suite: Create visuals with MetricsMule

A few weeks ago, we kicked off another Freepik Inspiring Session—this time with the amazing MetricsMule leading the way. In this live YouTube workshop, we explored how to create AI visuals using the Freepik AI Suite, learned prompt tips to get better results, and picked up tricks to make your creative workflow faster. If you missed it, no worries—this guide covers everything you need to know. And yes, more sessions are on the way,

Why AI-generated content matters

Designers, illustrators, and content creators have a lot on their plates these days—tight turnarounds, constant revisions, and barely enough time to breathe between projects. That’s why having tools that truly help makes all the difference. More and more creatives are turning to ai-generated content to stay ahead without compromising quality.

In this session with MetricsMule, we explored how the Freepik AI Suite can lighten the load. You get to test ideas quicker, build variations without starting from scratch, and keep things moving without compromising the look. It’s more like a creative boost than a shortcut—especially when the pressure’s on.

How to generate AI realistic images: best prompts and tips

If you’re trying to figure out how to create AI images that actually look real, you’re not alone. During the live session, MetricsMule shared tips on how to correctly generate images using AI, and let’s just say—your prompt matters more than you think. 

To start, head to the Freepik AI Image Generator. Once there, you can create images with AI using different modes like Flux, Mystic, or Imagen 3. These options give you flexibility depending on the style or mood you’re going for. But to get next-level results, you’ll want to play around with the actual structure of your prompt.

Here are some secret tricks shared during the workshop. These keywords can completely change the quality and realism of your results:

• stills archive, [movie studio] .com → makes the image look like a film still from a movie set
• IMG_2985.HEIC → creates ultra-realistic results that feel like iPhone photography
• IMG_9854.CR2 → gives you the look of high-end DSLR photography, sharp and detailed.

For even more realism, try using file-type references from pro cameras or film styles. Here are a few that work really well:

• DSC_4928.NEF
• ARW_9821.ARW
• 35mm Kodak Vision3, behind the scenes, b-roll
• shot on Leica M11 + Summilux 50mm f/1.4

These aren’t just gimmicks—they work. You can combine them with specific descriptions, lighting cues, or mood references to guide the AI toward something that feels crafted, not random.

Here’s a prompt for you to try out:

“A hyper-realistic close-up portrait of a 24-year-old woman with perfect-toned skin and big beautiful eyes, her bright blue eyes reflecting soft morning sunlight streaming through a window, delicate strands of her wavy bleach-blonde hair cascading naturally over her face. She is wearing a subtle white sweater, the fabric’s texture clearly visible. The background is a softly blurred living room with warm wooden tones and bookshelves, captured using a Canon EOS R5 with an RF 85mm f/1.2L lens at f/1.2, ISO 200, natural light only, with impeccable color grading to highlight lifelike skin tones. Every pore, hair strand, and imperfection is rendered with photorealistic accuracy, evoking a sense of presence and authenticity. A cinematic bokeh effect enhances the depth of the composition”

Another great tip is how to make your AI visuals fit specific formats. If you’re creating images for banners, thumbnails, or presentation slides, you’ll often need a specific aspect ratio—like 16:9. In Freepik AI Suite, you can use the Expand tool to adjust your image size without losing composition. 

How to create AI videos: transform images into videos with lip sync

If you want to create AI videos that are hyperrealistic, the Freepik AI Suite has everything you need.

Once you’ve got your image ready, head over to the Freepik AI Video Generator. Upload your visual—this will be your start frame. From there, you can choose models like Kling 1.6 Pro or Google Veo 2, which give you different styles of motion and detail. Then write a prompt to guide what happens in the video. Want the camera to pan, zoom in, or feel cinematic? You can add those moves too. Click generate and wait for your video. This is how you create videos with AI—fast, simple, and with full control over the result.

So the visuals are done, the scene’s set—you’ve got the look, the motion, maybe even a bit of flair. Now it’s time to make it sound right. That means adding voice, syncing it up with lipsync, and layering in music or sound effects to give it depth. Here’s how to pull it all together.

How to make AI voices and add sound effects

You’ve nailed the look—now let’s add a voice to it. First stop: the Freepik AI Voice Generator. You write your script right there, and then tweak the voice until it sounds how you want it. You can slow down the pacing, add pauses and change the tone. It’s super helpful if you want the voice to feel a little more natural or match a specific mood. The tool helps you make an AI voice that fits your project.

After that, open the AI Video Generator and click on Apply Lipsync to match the character’s mouth to your voiceover. It only takes a few clicks, and suddenly your image isn’t just moving—it’s talking.

Now let’s talk details. If you’ve ever wondered how to create a sound effect or how to make a sound effect from scratch, the AI Sound Effect Generator has your back. Just describe what you’re looking for—like “whoosh transition” or “footsteps in snow”—and the tool will generate a few versions so you can pick the one that fits.

Once you create sound effects that match your video, you can drop them right by clicking on Apply Sounds Effects or download them in .np3 to use wherever you’re editing. 

Expert insights from MetricsMule: use cases and strategies

Once you’ve explored Freepik’s tools, it’s all about applying them smartly. Creating AI images for marketing, AI images for presentations, or AI images for websites? Tailor your prompt—mention layout, style, or purpose so the result actually fits your project. The same applies when you create AI images for business. A little context goes a long way.

For video, be clear on where it’s going. Want AI videos for YouTube? Focus on structure and voiceovers. Making AI videos for eLearning? Keep it clean and paced. For AI videos for TikTok or Instagram, go short, sync the voice, and don’t forget the sound effects.

From AI videos for marketing to scroll-friendly social content, the key is simple: know your goal, write your prompt like you mean it, and let the tools do their thing.

Explore and create with Freepik AI Suite now!

If you’re ready to start experimenting, everything you need is waiting inside the Freepik AI Suite. From images and videos to voices and sound effects, the tools are built to help you create faster without giving up quality.

Missed the live workshop with MetricsMule? You can still catch it right here on YouTube and follow along at your own pace.

And this won’t be the last one—more Freepik Inspiring Sessions are already in the works. Want to stay in the loop? Join our Discord community to get updates, share your work, and connect with other creators.