Freepik Company Story: 11 Years and Still Going Strong

Wow! It seemed like yesterday when everything started, and now we’re celebrating 11 years in the industry.

Freepik Company has experienced massive growth in the last years —we’ve grown from ten employees back in 2010 to +300 in 2021—. Plus, the company is now formed by three leading projects: Freepik, Flaticon, and Slidesgo.

The year 2020 was also a milestone in the company’s history. One of the largest funds in Europe, EQT, acquired Freepik Company, bringing us the opportunity to keep growing and expanding.

Any of this would be possible without our talented, creative, and committed team. We can’t be prouder of everything we’ve accomplished together!

To celebrate our 11th birthday, we bring back some of the most memorable aspects as a team. Of course, our users play a significant role in it, so stay if you want to discover what we’ve prepared for you!


Teambuilding, 2019

The Beginning

It all started with Freepik, our first project, founded in 2010 by brothers Alejandro and Pablo Blanes, along with their friend Joaquín Cuenca, founder of Panoramio (acquired by Google).

Like many good ideas, Freepik was born of necessity. Alejandro, who worked as a web designer, felt the urge to create a platform where designers could find free graphic resources.


Co-founders Alejandro Blanes, Pablo Blanes and Joaquín Cuenca

After creating the search engine, they decided to produce and offer their own content on the platform.

“The team was small back then. All the staff worked together in a room-sized office. Just imagine… I was one of the first graphic designers who joined Freepik, and today I still work in the same department as an Art Director”. Mari Fernández, Art Director in Freepik. 8 years at Freepik Company.

A few years later, in 2013, Flaticon was born, becoming the largest database of editable icons nowadays. Amazing, right?

Finding Our Feet

Freepik and Flaticon increased considerably, and the original room-sized office was too small for a growing team. That’s why we moved to a bigger one in the center of Malaga next to the Cathedral.

The fantastic views of the city center and our ideas inspired us to improve our services. In 2015, the contributor model was launched, by which designers and photographers could upload their resources to Freepik and Flaticon and earn an income from it.


Christmas party, 2017

“I joined the company in 2015 as a Growth Hacker to take over the contributor project. Back then, all processes were manual -the contributor panel didn’t exist, so I was responsible for more than 300 contributors, whose content I had to manage by myself. Nowadays, there are more than 12K contributors, and our jobs have evolved from, what before was simply managing content, to now analyzing statistics, authors, portfolios and much more”. Preena Godhwani, Account Manager Specialist. 6 years at Freepik Company.

Also, in 2015, we created the subscription model for our platforms, giving users the possibility to enjoy the benefits of being Premium.

Two years later, in 2017, exclusive content production was increased, and we began to create our own photos. That’s when the Photo & Mockup department first appeared —nowadays, 42 talented photographers are part of the team, offering the best quality images.

“The department has evolved considerably in four years, and so have my responsibilities. I joined the company as a retoucher, then worked as a photographer, then as an Art Director, and now I’m a Content Planner. I’ve had the opportunity to grow professionally within the same department!”. Ana Suanes, Photo Content Planner. 4 years at Freepik Company.


Photo & Mockup team celebrating Christmas, 2019

Freepik Company has never stopped growing. Although we left behind very special projects, like Tutpad and Piktab, we believe that there’s always room for improvement and new ideas.

In 2019, we launched our most recent project, Slidesgo, a platform offering free presentation templates for Google Slides and PowerPoint. Users have much welcomed it, and we can’t be happier! This success is mainly due to the work and effort of the Freepik Labs department, which is responsible for the project.

“My first job at the company was as a translator and dubber in Tutpad. At that moment, less than 50 people worked here. Since I work with languages, I’ve had the chance to experience the company’s expansion internationally; our platforms are translated into 11 languages! Today, I work as a translator and content creator in Slidesgo. The best part of working here is that you never stop learning!”. Luis López, Translator in Slidesgo. 4 years at Freepik Company.

Other recent Freepik Company projects include Storyset and UI Icons.

A Team Full of Talent

It’s incredible that Freepik Company is currently made up of more than 300 people. Only in 2020, around 136 joined the team! A remarkable growth, certainly.

Freepik Company is a tech firm specializing in graphic resources, making it a cross-disciplinary company full of creative and talented people. We have the best team ever! (classic —I know— but it’s the truth).


Bunch of serious people wearing mustaches, 2018

“When I first joined, I shared workspace with colleagues from completely different areas. Back then, the company’s size was smaller than the number of colleagues that form my department today. Just crazy”. Adrián Luque, Photo&Mockup Manager. 5 years at Freepik Company.

Many departments within the company have experienced considerable growth. In only two years, the Editing team has grown from 10 to 24 professionals, and the Marketing team has evolved from 5 to 24 people. 

From designers, photographers, catalogers, and editors to web developers, QA, content creators, translators, and more. This diversity makes Freepik Company the perfect place to learn from others, existing and new members, and continue growing as professionals. 

“The best thing about Freepik Company is the people who work there. No matter the department, you know that you can count on your colleagues and that they will always help you with a smile on their face”. Jose María Dominguez, QA in Freepik. 4 years at Freepik Company. 


IT team looking nice with the new corporate sweatshirt, 2018

The Freepik Company Family

No matter who you ask in the company, everyone will tell you that Freepik Company’s secret is a good working environment.

Although we’ve been working from home for a year now, we never lose the good vibes and the team spirit. I think it’s the key to the company’s success.” Jacinto Medina, Art Director in Flaticon. 5 years at Freepik Company.


Cheers to a new year of creativity, Christmas 2014

One of Freepik Company’s priorities has always been to create a strong community where everybody can rely on each other. Teambuilding, events, trips…there are so many anecdotes and moments that we could write a book (maybe we will!).

“For me, working at Freepik Company also means dressing up as a reindeer for Christmas, suddenly running into a dinosaur in the office, participating in foosball tournaments, or becoming myself a GIF. We always have lots of fun”. Dani Escabias, Backoffice Team Lead. 4 years at Freepik Company.


Summer party, 2019

The team is increasing and we make sure that new members also feel part of this family. There are so many creative and interesting people that you can talk with them about anything.

“One of my favorite things about my work is talking about movies with some of my colleagues. There are so many talented and interesting people that you always find someone to share hobbies with”. Adri Suárez, Cataloger. 6 years at Freepik Company.


Halloween costume contest, 2019

Teamwork Against Uncertainty

In March 2020, the situation changed worldwide, and we had to work from home for the first time in the company’s history.

Faced with the uncertainty of the moment, the whole team moved their equipment to home and handled the situation the best way we know: with commitment and hard work.

In a matter of days, the world stopped and focused on the pandemic, so we felt the urge to speed up our production to provide people worldwide with Covid-19 resources they could use for communicating.

Although these were difficult times for everyone, the team adapted to circumstances successfully (round of applause 👏). In 2020 alone, our team grew by 69%.


Freepik Company team working from home, 2020

You, the Other Part of the Story

There would be no story of Freepik Company without you, our users. You have been by our side these 11 years, motivating us to keep improving every day. 

It’s been 11 amazing years and we’re ready to make the most of the next ones. Thank you for being with us. 🚀🚀🚀


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